Information is only useful when it can be understood.
— Muriel Cooper
Lisa combines an engaging sense of style and outlook with an artful mind for strategy. She has a unique ability to process detailed information and multiple perspectives to develop visual solutions that are both clean and potent. Her experience spans a variety of industries; biotech, health care, nonprofits, technology, venture funded businesses and more. Lisa is goal driven to successfully meet the client’s expectations and deadlines, while managing the aesthetic and the creative design team. She has more than 20 years experience in creative and strategic design work.
She received a B.F.A. in Graphic Design at the Rochester Institute of Technology, a school renowned for its expertise in the graphic design industry. She continues with ongoing education in design and multimedia.
You can only become truly accomplished at something you love.
— Maya Angelou
Tracy takes a strategic approach to solving design challenges. For twenty years, Tracy has worked closely with clients to gain a thorough understanding of their business objectives and challenges, combining this knowledge with visual artistry to create design appropriate to the message. Keenly aware of the power of imagery, Tracy strives for freshness in her designs while reflecting the particular style and philosophy of the client.
Tracy earned a B.F.A in Visual Design and a B.F.A. in Photography from the University of Massachusetts Dartmouth. Her work has been honored with awards from national graphic design and communications organizations.